Pricing for a New Era: What MTD IT Means for Your Firm
Rethinking Value, Strengthening Margins, and Getting Ready for What’s Next
The upcoming rollout of Making Tax Digital for Income Tax (MTD IT) isn’t just a compliance update, it’s a complete shift in how accountants work, communicate, and charge for their services.
From April 2026, sole traders and landlords earning over £50,000 will need to submit income and expense data digitally to HMRC every quarter. For accountants, that means moving from once-a-year submissions to a year-round service model, one that requires more regular engagement, more touchpoints, and more value delivered throughout the year.
That shift has major implications for your pricing strategy.
Many firms are still working with pricing models designed for an annual workflow, hourly rates or flat fees that don’t scale well when the work multiplies across four quarters. Under MTD IT, that structure may no longer be sustainable. The question is: how can your firm adapt?
A chance to reset, not just react
While MTD IT will introduce new pressures, it also presents an opportunity to reimagine your commercial model. The most forward-thinking firms are already using this transition to:
- Reassess the real cost of service delivery
- Introduce subscription-style or tiered pricing models
- Communicate value to clients more clearly and confidently
- Turn compliance into a gateway for deeper advisory relationships
The firms that evolve now will not only protect their margins but also position themselves as proactive, tech-savvy partners to their clients.
Inside the free Capium guide
To help practices navigate this new landscape, Capium has released a free whitepaper: “Pricing for a New Era: What MTD IT Means for Your Firm.”
In this guide, we explore:
- What MTD IT means for your workflow and pricing structure
- Why legacy pricing models fall short in a digital-first environment
- Three modern pricing frameworks that can help your firm stay competitive
- How to communicate pricing changes with clarity and confidence
- Practical ways to use MTD IT as a springboard for advisory growth
It’s designed to give you not just information, but a blueprint for turning regulatory change into a business advantage.
Get your free copy
If you’re preparing for MTD IT and want to future-proof your pricing model, this guide is for you.
👉 Download your free copy of “Pricing for a New Era” here
Start shaping a pricing strategy that reflects your true value, and sets your firm up for sustainable success in the MTD era.
